Expensive on the twelfth take
Product cinematography
Tabletop, macro and motion-control work for when the product has to look expensive and behave perfectly on the twelfth take.
Product work is a lighting problem pretending to be a camera problem. Getting glass, liquid, metal and packaging to read the way the brand imagines them is slow, technical and unglamorous, and it is the difference between a spot that looks premium and one that looks like a marketplace listing.
We shoot it properly: controlled light, macro glass, motion control where a move needs to repeat exactly, and cleanup in post so the hero product is genuinely flawless.
Studio or on location, and cut for every aspect ratio the campaign needs.
What's included
- Setup
- Studio or location, fully controlled lighting
- Optics
- Macro and probe lenses for detail and scale
- Motion
- Motion-control moves for repeatable, matchable passes
- Finish
- Retouch, cleanup and compositing
- Delivery
- 16:9 · 1:1 · 9:16, plus stills pulled from the same setups
Often used for
- E-commerce and product launch
- Food and beverage
- Spirits and packaging
- Cosmetics and personal care
- Consumer tech
- Retail and point-of-sale
Questions
The things people ask first
Can you shoot stills at the same time?
Yes, and it is usually worth it — the setups are already built and lit, so stills cost a fraction of a separate shoot.
Do you have a studio?
We work in Nashville studio space or build on location, depending on what the product needs and where it can travel.
Can you match an existing campaign look?
Yes. Send the reference and we will match lighting, lens language and grade.
Also
Other services
Aerial & drone cinematography
Licensed, insured aerial flown by a working DP. Standalone hire or on the same call sheet as the main unit.
Learn more →Brand films
The anchor piece a campaign hangs off — concept, shoot and finish, made as one job.
Learn more →Commercials
Broadcast, streaming and social spots delivered to spec — agency-grade craft, direct to the brand.
Learn more →Documentary
Founder stories, origin films and long-form branded documentary — small crew, cinematic result.
Learn more →Interviews & testimonials
Multi-camera interviews and testimonials with broadcast audio and same-day selects.
Learn more →Tell us what you're making
A brief, a deadline, or a rough idea. We'll come back with an approach and a budget.